Professional Certificate In Advertising Designing (PCA)


Professional Certificate In Advertising Designing (PCA)
PCA Duration: 8 Months

At Aartissan we believe that every individual is creative. It is just a matter of reaching out to the creative potential within everyone. That is exactly what we do. We give our students a new thought and approach. This involves balancing tools and software with visual arts, design and a creative thought-process.

Our Professional Certificate in Advertising Designing is just the right platform for an individual to build a great career in the advertising industry, be it print media like press ads, hoardings, banners, magazines, catalogues, brochures, business cards etc or electronic media like television.

We offer various courses for Graphic designing, Web Designing etc.

  • Module I
    • Basic hardware Introduction & Tips on system configuration
    • Fundamental of Visual Arts
    • Concept of perspective
    • Concept planning
    • Media planning
  • Module II
    • Graphic Designing
      Graphic design is a creative process that combines art and technology to communicate ideas. The designer works with a variety of communication tools in order to convey a message from a client to a particular audience. The main tools are image and typography.
      Graphic design is a part of your daily life. From humble things like gum wrappers to huge things like billboards, catalogues, Brochures to the T-shirt you are wearing, graphic design informs, persuades, organizes, stimulates, locates, identifies, attracts attention and provides pleasure.

    Graphic designing Covers

    • Digital Painting
    • Matte Painting
    • Photo retouching
    • Compositing
    • Marketing Campaign designing
    • All print material designing
    • Web Layout designing
    • Web Banners designing
    • Story Boarding

    Software for effective Graphic Design

    • Adobe Photoshop
      Photoshop provide a rich graphics toolset for digital photography, print production, Web design and video production…We cover all the Aspects Like Digital painting, Matte painting & Texture Painting.
    • Adobe Illustrator
      Illustrator gives you an efficient work area and user interface to create and edit artwork for print, the web, and mobile devices.
    • Corel Draw
      Corel DRAW is an intuitive graphics design application that gives designers a more enjoyable work experience. Corel DRAW is built and designed to meet the demands of today is working designer to create ads or collateral for print or for the Web.
    • Adobe PageMaker
      Page maker is also Use fort Paper Layout designs, latter head, magazine layout, Book Printing Etc.
  • Module III
  • Flash Animation covers

    • Animation
    • Character Designing
    • Product Ad
    • Social Message
    • Flash Animation
      Flash gives you the ability to create 2d animation like you can create your own character give life to it. Flash is useful to create 2D animation series, video games etc. Flash is vector animation software. It is very useful to create animations for web pages as it is lightweight & ideal for web.
    • Sound Forge
      Sound Forge is a world class Program used for Sound Editing, Compression, Special Effects and to super impose sound on video presentation and animation. SALIENT FEATURES you can Record Sound and then edit it.
  • Module IV
    • Web designing
      Web design is the skill of designing hypertext presentations of content that is delivered to an end-user through the World Wide Web, by way of a Web browser or other Web-enabled software. This module aim to prepare students to create web site, C.D presentation, web advertisement ect….

    Web designing covers

    • Scripting
    • Web site flow chart
    • Web layout development
    • Linking & uploading
    • Animated web banners
    • Animated web banners

    Software

    • Flash Animation & Action Script
      Flash provides everything you need to create and deliver rich web content and powerful applications. Whether you are designing motion graphics or building data-driven applications, Flash has the tools to produce great results and deliver the best user experience across multiple platforms and devices
    • Adobe Dreamweaver
      Macromedia Dreamweaver is a professional HTML editor for designing, coding, and developing websites, web pages, and web applications. Whether you enjoy the control of hand-coding HTML, or prefer to work in a visual editing environment, Dreamweaver provides you with helpful tools to enhance your web creation experience.
    • CSS
      CSS Styles are the easiest and best way of formatting text in a web site. Instead of using font tags for each paragraph and cluttering your HTML code with endless font tags you can simply make a style with a specified font type, size and color and use it throughout the site.
    • Adobe Fireworks
      You can use Fireworks to create, edit, and animate web graphics, add advanced interactivity, and optimize images in a professional environment. In Fireworks, you can create and edit bitmap and vector graphics in a single application. Everything is editable, all the time. And you can automate the workflow to meet the demands of time-consuming updates and changes.
  • Module V
    • Seminar on Print Industry
    • Seminar on web Industry
    • Classroom assignments

    Assignment & Projects

    • Class room assignments as per schedule
    • Portfolio Preparation
    • Final project

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